0 Bring Aston Martin to India

For this workshop we were tasked to create an advertisement and introduce the Aston Martin into the overcrowded market of India. The key principles of the Aston Matin being Beauty, Soul and Power. the task proved difficult but a very motivational way of creating an advertisement as a team.  This short exercise was able to help us work efficiently to a constrained time frame. It also helped us understand working with different locations: in this case india and how to relate to a certain audience.  ...

0 Marks In Time

Founded in 1884, Marks & Spencer started its humble beginnings as a market stall founded by Michael Marks selling small items worth a penny in which he had brought using £5. Slowly picking up momentum and establishing a partnership with Thomas Spencer, M&S eventually became well known for selling high quality products made in England.  From the early start of M&S, advertisement had played a huge part in its route to success. Michael Marks had from the very start used his famous slogan 'Don't Ask The Price, Its A Penny' to sell and eventually opened its own department for Advertisement and Publication in 1909.  Through...