For this workshop we were tasked to create an advertisement and introduce the Aston Martin into the overcrowded market of India. The key principles of the Aston Matin being Beauty, Soul and Power.
the task proved difficult but a very motivational way of creating an advertisement as a team.
This short exercise was able to help us work efficiently to a constrained time frame. It also helped us understand working with different locations: in this case india and how to relate to a certain audience.
Friday, 12 October 2012
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