0 Rene Magritte

Rene Magritte was a surrealist artist who emerged during the advertising boom of the 1920s. His work often involved objects situated in irregular places giving them a different meaning and way of seeing things.

Through his work he responds to industrialism and modern living which was important at a time when transport through trains become common and new lifestyles and living.

Like advertising, Magritte explored the connections between words and imagery and how they reflected each other. Along with other surrealists he believed that the outcomes reflected would change constantly depending on the perception or society which he explained as being "a constant state of flux'.

His ideas are still used and influenced in advertisements seen today.